Skip to main content
Skip table of contents

Creative overview

You can’t launch a campaign without creative assets. Peacock Ad Manager makes it easy to upload and assign creative at any time during the campaign process. Our automated quality control process helps ensure that the creatives you upload meet ↗️ NBCU Creative Guidelines.  

Creative workflow 

When building a campaign, you’ll be prompted to assign creative as part of the built-in Peacock Ad Manager workflow. However, you can make changes to creative at any time during campaign flight.  

View creative assets 

There are multiple ways to view your creative assets in Peacock Ad Manager. 

View all creatives for an advertiser

View all creatives for a specific campaign 

View all uploaded creative for an advertiser in the Creative module.  

Screenshot of the left nav bar in Peacock Ad Manager with the Creative module selected.

Click the name of the creative to view the campaigns and ad groups that the creative is associated with and preview/watch the creative. 

Screenshot of the creative preview screen. It shows a video player where you can play the creative as well as all the ad groups where this creative is used.

(warning) The Creatives list displays only the most recent campaign/ad group that the creative is assigned to. Click on the creative to see all the ad groups the creative is assigned to.

For Paused and Active campaigns

Click the campaign name in the Active Campaigns list in the Creative module. 

For Draft campaigns

Open the campaign from the Active Campaigns list in the Campaigns module. Click the ad group in the right summary bar. Use the navigation buttons in the workflow to navigate and make updates as needed. 

JavaScript errors detected

Please note, these errors can depend on your browser setup.

If this problem persists, please contact our support.